Wednesday 12 November 2014

Weekly new and digital media story 1

http://www.theguardian.com/media-network/2014/nov/07/newspapers-not-dying-buzzfeed-new-york-times

Let’s get over the whole 'newspapers are dying' thing

Extract: So let’s get over the whole “newspapers are dying” thing. They’re certainly moving in lots of creative new directions (and eventually they may ascend out of physical world altogether - holograms, maybe?), but they’re definitely not going gently into that good night.
What’s more, all sorts of industries (including mine in particular – software) are looking at subscription-based business models for guidance and inspiration. Why? Because we’re in the midst of a broad shift from a manufacturing economy where companies sell products to strangers in isolated transactions, to a subscription-based economy where companies engage in ongoing relationships with their consumers. And newspapers have been at it this for a very long time.

Overall the article argues that although newspapers may lose their physical form we are coming into a new age where news can make a successful transition into being read through new and digital media and newspapers are certainly not "dying" because of it, in fact more and more people are reading the news and new companies are benefiting as a result. As long as their is quality journalism then quality news will still be provided online and people will continue to read it, newspapers simply need to adapt to the evolutions of news to be able to flourish in it and not be left behind.

No comments:

Post a Comment