Weekly new and digital media story 1

http://www.theguardian.com/commentisfree/2014/dec/09/tv-dead-long-live-television-format-consuming

The TV is dead, long live television

We might be turning off our sets, but the format is thriving – we’re just consuming it in different ways

• For the first time, the number of UK homes with a television has fallen, with ownership dropping from 26.33 million households to 26.02 million between 2012 and 2013, according to media regulator Ofcom.

• We’re consuming it in different ways: according to Ofcom, nearly 1 million homes have broadband but no telly, while in the past 18 months BBC iPlayer requests from tablets or mobiles have risen from 25% to 47%.

• The rise of the YouTube superstar reflects the way young people are changing how content is produced and consumed

The article discusses the future of the television in households and the possibility of programmes to be completely consumed online in the future online. I do believe that far more programming will begin to move online, proven by BBC Three's recent decision to move online, meaning that far more programmes will be watched over the internet and fewer people will watch content on the TV. However I don't think the television will ever be completely removed from households as in my opinion they are still important and there is certainly still a market for it, going online is unlikely to make any more money from advertising than on TV, the BBC is an exception because it is publicly funded.